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14 Years In The Baking: A Look Into The Making Of Birthday Cake Perfect Bar

14 Years, 13 Siblings, 1 Delicious Bar

14 years in the baking, this special birthday-edition recipe is more than just a whole food creation, but a celebration of family and community.  Join us for this perfect party and discover that you really can have your cake and eat it too.

Birthday Cake Protein Bar by Perfect Snacks

A Fresh Take On Birthday Cake

Perfect Bar believes you should always have your cake…no matter the day, no matter the time. And now, with the launch of our brand new sprinkle-filled flavor, Birthday Cake, you can! 12 grams of whole food protein, a creamy blend of cashew and almond butter, organic vanilla and a playful dash of plant-based sprinkles make this bar a slice of birthday bliss.

Last year, on our lucky 13th birthday, we launched Chocolate Hazelnut Crisp which went on to be a customer favorite…just scroll through the comments on the Look Book! People went nuts for the creamy, rich taste of chocolate and hazelnut, so we knew in order to top last year’s limited-edition birthday flavor we had to do something more confetti-tastic. The number of requests for a Birthday Cake Perfect Bar definitely helped in guiding the decision-making process.

So with a flavor profile and our core nutrition beliefs like whole food protein, organic honey, superfoods, and non-GMO ingredients, we began to put together the most fun and delicious birthday cake protein bar.

Perfect Snacks’ Food Technologist, Laura G., says about the final product:

“While any cake flavor could be a birthday cake, our inspiration was the classic sweet and creamy vanilla cake with buttercream icing and rainbow sprinkles. We chose almonds for their sweet flavor profile and cashews for their creamy, buttery taste and texture. The buttery-ness of the nut butters, sweetened with organic honey and blended with a dash of vanilla extract and sprinkles, created a bar that is very reminiscent of the classic birthday cake.”

And now, the party is underway with a bar that delivers all the fun, thanks to those plant-based sprinkles, of which we can’t get enough!

A Party You Don’t Want To Miss

What makes our Birthday Cake protein bar different than the rest?

birthday cake perfect bar callout 1

With Sprinkles On Top

And, of course, let’s talk about those sprinkles!

Can you guess what Laura is most excited about?

“I am most excited about the colorful rainbow of sprinkles both on top and inside of this Birthday Cake Perfect Bar. I’m thrilled that we were able to find sprinkles with natural colors from plants like turmeric, red cabbage and radish, and the visual appearance of this bar is absolutely beautiful!”

“Same, same.” – All our fans


birthday-cake protein bar candle

Here For A Good & Short Time

We aren’t in the game of breaking hearts, but Birthday Cake is around online only and while supplies last. You’ll receive FREE shipping on all orders containing Birthday Cake Perfect Bar.

HBD to us, happy celebrating to you!

Ready to #HaveYourCake – Order Today!

Shop Birthday Cake


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About me

Cat Canada is the Content Manager at Perfect Bar.

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